Propeller Ads Review

PropellerAds Media is a company that was founded in 2011 and that offers display, mobile, native, and video ads along with several affiliate services. According to the brand, PropellerAds has one of the best CPM rates out there. 

But is it worth it? That’s the question that we will do our best at answering in today’s article.

Propeller Ads Review

Signing up

The signup process is rather straightforward. All you have to do is enter your details and contact information and your website details, too. You will be asked to opt for a payment method right off the bat. 

Once you go over the terms and conditions, you get complete access to the dashboard, which we’ll describe in the sections below. Signing up is completely free of charge, and that’s one of the best things about it. 

While it is open to anyone, whether they are publishers or affiliate marketers, you do risk being booted out of the program if you’re discovered to get invalid traffic or have some sort of adult content on your website. 

Once all of these steps are completed, you’ll have to verify your website by adding a PropellerAds tag on your site. You can also utilise FTP to upload the file to your root folder. 


The dashboard is very user-friendly and intuitive, so you aren’t going to have a hard time managing your campaigns. You can check a traffic chart and have a look at your statistics and also perform any changes on your campaigns. 

There are three main ad formats available in Propeller Ads Media, and they consist of the following:

  • Interstitials
  • Pop-unders
  • Push notifications

There are two main pricing models, CPM and CPC. Moreover, there is an automatic bidding option complete with optimisation features if you don’t want too much hassle. These features will effectively tell you where you should place your ads to get the best conversion. 

You have a number of choices in terms of targeting, meaning that you can set the device or OS type, the connection type, the geographical location, but also the browser language and even ISP. 

Propeller Ads Payout

You can be paid through Payoneer, Paypal, and wire transfers. What’s interesting about the network is that it allows you to receive payments in either USD or EURO, which is not something that you might see in other programs. 

The wire transfer does tend to cost a pretty penny, though, and it will set you back around $50 for each operation, so it might be suitable only for affiliates that make a decent income with Propeller Ads. On the other hand, the fees are lower with Paypal and Payoneer. 

The minimum threshold for every payout is $25. 


As expected, there are both advantages and disadvantages, and here are some of the benefits of working with Propeller Ads:

  • Easy campaign launching and setup
  • Different types of ads
  • Different payment methods
  • Various targeting options
  • No minimum traffic required
  • Low payment threshold


There are two main drawbacks to choosing Propeller Ads. One of the most significant ones is that you aren’t going to make a lot of money if your website isn’t in English. Also, if your website could be better in terms of design and user experience, you are going to get a lower CPM.

The bottom line

If you’re constantly searching for ad networks that can help you generate additional revenue, we say that you should consider Propeller Ads. You can even use it with Google AdSense at the same time since Google’s policy is that you are allowed to place a maximum number of 3 pop-up ads on a page where you also have AdSense ads displayed. 

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Craig Campbell

I am a Glasgow based SEO expert who has been doing SEO for 20 years.

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