Is WordPress Good for Affiliate Marketing? is one of the most popular content management systems in the world. It’s easy to use, there are more than enough themes, tools, and plugins specifically developed for it, and it’s said to be excellent for affiliate marketers.

In this post, we’re going to look at a number of reasons why you might want to choose WordPress the next time you build a niche site. We’ll also include a list of things you need to start with if you’ve never created an affiliate website before, so keep on reading! 

Is WordPress Good for Affiliate Marketing?

Affiliate marketing is a pretty easy way to make money online by promoting services or products that are relevant to your niche. There are a number of networks and programs out there, and each and every one has different features, commissions, and payout options. 

WordPress is a pretty convenient choice when it comes to a CMS since there are many tools compatible with it. Here are several examples. 

Best affiliate marketing plugins and tools for WordPress

Before we move on to mentioning these tools, we’d like to note that they have to satisfy a number of expectations. They should make it very easy for you to add your affiliate links and manage them from your WordPress dashboard. Also, some (although not all) should provide you with statistics with regard to your affiliate campaign.

Some of the top affiliate marketing tools and plugins are the following:

  • ThirstyAffiliates
  • Pretty Links
  • RafflePress (for giveaways)
  • OptinMonster (for lead generation and conversion optimization)
  • SEMRush (for keeping track of your keywords and competitors)
  • Affiliate Coupons

Best affiliate marketing themes for WordPress

  • Divi
  • Binder Pro
  • Neve
  • Compass
  • Alpha
  • Agency Ecommerce
  • Indigo
  • aReview

  • Blabber
  • Blurb
  • Pixwell
  • JNews

Choosing a theme that was specifically designed for affiliate marketing comes with a number of benefits. Whichever one you end up selecting, it needs to be very easy to use, and it should make it a breeze for you to use your affiliate links or even create individual reviews. 

Moreover, the theme needs to be fully responsive, and it should include a number of options and controls, plus the ability to use a number of plugins. 

These aspects can sometimes be even more important than its design. What we mean by this is that the design does need to be responsive since the number of mobile users is on the rise, but a simple design often converts better than an overcomplicated one that makes your site load very slowly. 

Plugins for Amazon Associates Marketing

Although it’s become less popular this year as the program slashed its commissions, Amazon Associates is still a popular choice when it comes to affiliate marketing programs. The reason for this is that anyone can join, and although the approval process might be a little difficult, once you’re in, you can manage a number of sites. 

On top of that, people trust Amazon as a brand, so they are more likely to shop from this retailer. 

The best plugins for Amazon Associates in WordPress are the following:

  • AAWP
  • AMZ Image
  • TablePress (although it’s not as eye-catching as others, it’s still very effective)
  • AmazonSimpleAdmin
  • WooCommerce Amazon Affiliates

We have personally used the first three on several different affiliate websites, so we can attest to them working. AMZ Image is extremely easy to use, as is TablePress, after all, so they make the best choice in terms of user experience. 

If you get the right plugins, you will be able to focus on your content and publishing calendar rather than having to test multiple plugins time and again. 

What else do you need?

We’ve mentioned themes, plugins, and a variety of other tools for affiliate marketing, but the truth is that if you’ve never created a niche website before, you might be a little baffled as to what you’re supposed to do in the beginning. 

You need the following:

  • A theme and plugins

After that, you can create your silos and SEO internal linking process and start working on your DR or DA by acquiring backlinks. But all of that comes after you have started publishing content — otherwise, you aren’t going to have anything to link to. 

It’s a good idea to stay focused, meaning you shouldn’t recommend products or services that aren’t relevant to your niche just because you want to make more money. Create an audience that can become loyal to you thanks to the high-quality articles that you post on your site. 

Pick the right affiliate marketing program based on your niche, what you want to write about, and the commissions, but don’t overly focus on the latter. You don’t want to recommend services that aren’t good enough as you’ll disappoint your readers in the long run. 


So, is WordPress good for Affiliate Marketing? We’d say that it is. Other content management systems can be harder to work with, especially if you’re already used to WordPress (which you might have if you’ve had a personal blog in the past). 

The range of plugins, tools, and themes available for it is the most significant reason to build a WordPress affiliate website. 

To find out more about affiliate marketing, SEO, and the tools that can help you get your site ranked properly, feel free to get in touch to learn about our plans.