CTR Manipulation

Q: Is CTR a ranking factor?

In my opinion the answer is yes, ive done a lot of tests and from the data i have I would suggest that CTR and engagement is for sure a ranking factor.

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CTR Manipulation

What is click-through rate manipulation? CTR, as many people know, is what we all want to happen to any of our pages, getting engagement and clicks onto any of our web properties is what we are all trying to achieve, with a view to retaining those people on the page, video or whatever you may have, this may be informational content or you may be trying to sell to someone.

A positive sign for google is pages that have clicks and engagement, those signals will show Google that this page clearly offers value and people will confirm that these signals have a massive factor in rankings and it would make complete sense for that to be the case. It can’t always just be links and content, can it?

Holly Starks

I invited the legend that is Holly Starks onto my podcast which you can see in the video above, Holly is big on YouTube and has been using CTR techniques to help videos rank for a number of years so this is no new thing. What I love about Holly is the fact that she tries and tests things and you regularly see her on Facebook trying CTR stuff with all of her phones alongside using Microworkers and a bunch of other stuff.

Whether its a page, podcast, video or whatever if you can get traffic and engagement on it very quickly it will give it a fair old ranking boost, I’ve tested this many times, but I also have added in paid ads, push notifications alongside using my organic social media and email marketing list to make sure that the engagement is from real people.

I’ve put out a number of videos on my YouTube channel introducing CTR and how my mix of paid ads help me generate me those clicks and engagement and it works very well for me and I think the sensible solution is to use paid ads rather than spending money on Bots and that type of thing to mimick clicks and engagement you would be best served using low-cost social media ads such as Facebook ads, Pinterest ads, Quora ads and anything else you can get your hands on that result in real traffic hitting your page or video.

CTR Bots

I have tried and tested a number of different bots for CTR over the last 6 months with a fairly poor amount of success which is why I mention trying to use low-cost methods to drive real traffic to your pages. Some bots do work on the likes of analytics but I would be almost certain that there are massive footprints and all of the known bots on the market whilst they show up and you can humour clients with fake traffic via analytics dont have the same impact as having real people on the website. Over the last 6 months, I’ve tried most of the well-known bots on the market and the only one I’ve had any real success with is CTR Booster.

But as time goes on engagement signals are becoming more important, make sure that you do try and test these methods as they do work, dont sit back and let everyone else take advantage of something that is working so well.

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Other ways of manipulating the Click Through Rate

It’s not just about using bots though click-through rate manipulation is all about sending traffic to your pages, videos or whatever it may be and this can be done in a number of other ways such as:

Using your email list to push traffic to specific pages
Use Push Notifications
Paid Social media ads such as Facebook
Adwords is another way but can be costly
Organic social media
Microworkers

The main thing for me is that you send real traffic that will be engaged with the content on your page, bot traffic is ok in moderation to accelerate the numbers or maybe use the bot to engage more or stay on the page for a period of time, but nothing will ever be able to beat real traffic hitting your page or videos and that is what Google wants to see, real engagement so make sure if you can afford to use a mixed strategy, use the paid elements to support your SEO campaigns too.

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Using Emulators for CTR Manipulation

Chris Palmer has recently launched a course where he will show you how to build your own emulators which you custom make and use mobile proxies where you can do all of your own CTR manipulation and the key to this whole process is the mobile proxies this is where you will stand out from the crowd and your clicks and engagement from the android emulators will count and work in your favour. In fact Chris was able to outrank this page for CTR manipulation at one point by sending more traffic and clicks to his page, it was as simple as that.

People will claim bots dont work, but it really comes down to the technology behind it, the IPS or proxies that are being used and after all of the testing I have done I can confirm that mobile proxies are the way forward. I’ve tried standard proxies, rotating residential proxies and tried loads of other tools and really only seen the benefit whilst using bots when playing around with mobile proxies and Chris Palmer has also shown that this works but outranking this page using that exact method.

If you are interested in Chris’s course on CTR you can check it out here.

FAQ’s

What is CTR manipulation?

CTR stands for click-through rate and you are effectively trying to show the search engines that your GMB, Page, Post, or video gets more engagement than the competition.

Is CTR Worth it?

The straight answer is yes, any engagement and traffic you get will help you achieve better rankings, and that little bit of CTR can give you the competitive edge over the competition.

What type of traffic do you need for CTR?

You want relevant traffic that will have an interest in your website, this can come from a mailing list, organic social, paid social, paid quora ads and any other source you can come up with that will drive traffic to your site.

What is the best time to implement CTR manipulation?

I would say when you are on page one and optimised everything as best you can, then use this method to climb into the top slots.

Is CTR a ranking factor?

In my opinion, the answer is yes, I’ve done a lot of tests and from the data i have, I would suggest that CTR and engagement is for sure a ranking factor.

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Craig Campbell

I am a Glasgow based SEO expert who has been doing SEO for 22 years. In this time I have gained extensive knowledge in the subject of SEO and have build up a wealth of experience in SEO and other digital marketing services.

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